← The 100 companies
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Consumer · #99 of 100

Yum! Brands

Owns KFC, Taco Bell and Pizza Hut.

📖 Its story

For years, PepsiCo owned KFC, Pizza Hut and Taco Bell. In 1997 it decided to split them off and form a new company just for restaurants. Today it has tens of thousands of restaurants all over the world.

💵 How it makes money

Most of its restaurants belong to franchise owners, who pay it a part of what they sell for using its brands.

🤯 Fun fact

KFC started with Colonel Harland Sanders, who sold fried chicken at a gas station in Kentucky.

👍 The good part

Its brands are known in almost every country.

⚠️ The risk

If people decide to eat healthier or spend less on fast food, it sells less.

🧠 Did you get it?

Which of these restaurants belongs to Yum! Brands?

Its stock
YUM
on the NYSE stock exchange
$166.09
▼ 0.13% today
▲ 9.79% this year
In the game: 166.09 Monis per share (1 Moni = 1 dollar).
Price as of November 5 at 6:49 PM ET, delayed.

🗂️ Quick facts

  • Founded in: 1997
  • Founded by: PepsiCo, which split off its restaurants into a new company
  • Home: Louisville, Kentucky, USA

🔎 How to find it on the stock market

  1. Search the internet for YUM stock.
  2. You can also find it in your parents' investing app with the letters YUM.
  3. Check how much one share costs and whether today it's green (went up) or red (went down).

🎮 Buy it in the game

Soon you'll be able to invest your Monis in Yum! Brands. Ask your mom or dad to join the list.

Join the list